HouseLab, an Australian-based SAAS company, has been acquired by Consumer Strategies Group Canada (CSG), a Real Estate Marketing Agency based in Edmonton, Alberta, Canada. Since 2022, the founders have been working with CSG to expand operations internationally and create new opportunities in the Canadian residential construction and design industry.
Founded in 2017, HouseLab offers a smoother handover and deficiency management process for building, renovating and managing homes. Through an online dashboard, all relevant information for a project is stored in a digital home to keep projects on track and create a positive, seamless experience. HouseLab was founded by Chris Rennie and Marcus Piper, who were inspired to see a change in options for warranty management.
The pay-as-you-go online service is designed as a customer experience hub and includes project tracking tools and a communications centre. Each transaction and message sent or received regarding a project is saved on the hub to ensure nothing is lost in the transfer process. From small room renovations to large building projects, HouseLab can be modified to fit each project.
HouseLab seeks to fill the gap in the industry to provide a level playing field from start to finish. Projects and dashboards can be modified and personalized to increase brand recognition and recall.
Consumer Strategies Group
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